When it comes to mobile apps, students are more interested in fun than functionality — especially if it’s free.
That’s just one of the findings in Connecting the Dots 2020, our first annual survey of students’ relationship with money and the mobile world. Helping understand students’ digital habits and preferences is just one way TouchNet plays a role in developing the digital technology schools need today and in the future.
Download your free copy of Connecting the Dots 2020 today for an eye-opening look at how students use technology to interact on campus and manage their daily lives.
The 2020 TouchNet Student Research Project gathered data from an eight-minute, online survey and utilized accepted standards of statistical practice. Respondents were required to be smartphone owners 18 or older enrolled at a U.S. college or university and not employed in a competitive industry. TouchNet will repeat the survey annually for our clients’ benefit.